West Lake Longjing expensive gold? Chamber of Commerce admits that prices have increased 7 times in 12 years

Xihu Longjing has just been mined, and the price war has already begun to heat up. On the 30th, Shang Jiannong, chairman of Longjing Tea Industry Association of Hangzhou Xihu District, admitted to the reporter that in 2001, the purchase price of Longjing tea and tea farmers was 500 yuan per catty, and this year it was 3,500 yuan. In 12 years, the price of tea rose by 7 times.

Also affected by the weather, this year's West Lake Longjing mining time is nearly 10 days later than in previous years, making the real sense of the "before the tea," the number of greatly reduced, coupled with labor costs, etc., the precious new tea purchase price is expected to be It rose 10% to 15% last year.

Longjing tea, especially tea before the rain, has gradually increased in price, and this year has repeatedly been accused of becoming a luxury product. "10,000 yuan is the start, 30,000 yuan is normal, 50,000 yuan is the top tea," each tea leaves each other compared to lifting the rain before the price of Longjing.

“With the increase in raw materials and labor costs, the price of finished Longjing tea has naturally increased. I don’t think Longjing tea is a luxury product, but if there is a tea company creating luxury goods, there is nothing wrong with it.” In the opinion of Shang Jiannong, the price is tens of thousands. Longjing tea does have hype factors, prices 7,000 yuan -8000 yuan per catty is still relatively normal, or the low price of the tea chamber will lose money. Because the prices of different teas in the production areas are also different, the production distance between Longwu Village and Longjing Village and Meijiawu is half the difference.

A few days ago, the first batch of 48 companies in the 168-square-kilometer area of ​​the West Lake Longjing Tea Protection Base had obtained permission to use geographical indications. Qi Guowei, chairman of the West Lake Longjing Tea Chamber of Commerce, believes that it is difficult to ensure that 100% of the tea is genuinely produced. As long as it can basically control the total amount of Longjing tea, it will not guarantee the stability of the Longjing tea market and there will be no previous Puer tea. The state of the rescue.

Shang Jiannong believes that “in 2001, the 'head tea' was only a kilogram of 700 yuan, but in 2012 it had already climbed to 50 thousand yuan per kilogram, and it has risen 70 times in 12 years.” This is not an objective statement. The market will not be disordered if it does not exceed 10,000 yuan.